Coffees and Content
Coffees & Content: No-Fluff Social Media & Marketing Insights
If you want straight-to-the-point social media and digital marketing insights that actually move the needle, you’re in the right place.
I’m Loren Tomlinson — founder of The Social Collective, international speaker, and social media strategist. I’ve built a multi-six-figure agency helping brands grow online, and now I’m sharing everything I’ve learned to help creators, brands, and business owners thrive in the digital space.
In Coffees & Content, you’ll get bite-sized, no-BS strategies, real talk on social media trends, and expert insights to help you stay ahead, scale smarter, and make marketing work for you.
Expect the latest platform updates, must-know strategies, and behind-the-scenes insights from industry experts — all delivered in a way that’s easy to digest and instantly actionable.
So grab a coffee, hit play, and let’s dive in.
☕ Follow & connect: @coffeesandcontentpod & @loren_thesocialcollective
Coffees and Content
107 - AI, Advertising, and SEO: Insider Tips from the Digital Marketers Australia Conference
Today I am coming to you from Melbourne, recording in my hotel room and sharing all the juicy takeaways from the Digital Marketers Australia conference! I am going to tell you what this conference was all about, why it’s been so amazing, and what I talked about when I got up on stage. I’ll also cover the essential topics that were discussed such as AI, advertising, and SEO, giving you some really great insider tips and tricks.
In this episode you will learn:
- How you can use AI to your advantage with content and marketing
- What limitations AI has and how to avoid GOOGLE PENALTIES!!!
- The secret to running effective advertising campaigns
- Difference between advertising on social media and Google Ads
- How to capture potential customers that don’t commit straight away
- Why it’s so important to prepare for seasonal events in ADVANCE
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I would love to know what your key takeaways are from this episode, and what you would like to learn more about in future episodes. Please feel free to get in touch with me via Instagram or email.
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Get in touch:
Instagram - @thesocialcollective_nz and @loren_thesocialcollective
Website - www.thesocialcollective.co.nz
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